Native Village
Youth and Education news
Volume 4    May 2011

Dallas Designers Unite Native American and Major League Baseball Culture at New Spring Training Facility

Texas: Salt River Fields is the Cactus League’s newest -stadium and first to be built on Native American land. The Spring Training complex near Scottsdale, AZ:

Covers 140 acres

Has a main stadium with 11,000 seats

Includes 12 practice fields

Has 2 separate team clubhouses

Cost $100,000,000

The Arizona Diamondbacks and Colorado Rockies partnered with the Salt River Pima - Maricopa Indian Community to showcase baseball and the tribes' heritages. The immersive fan experience balances the team's identity with the community's heritage

“The solution was built on establishing a ‘visual language’ throughout the facility,” said J.B. Chaykowsky who helped design the stadium.  “The language helped manage the identities of multiple stakeholders through a series of planned touch points that includes wayfinding, interpretive, brand, and sculptural elements.”

More than 90 different sign types tell the rich, diverse stories of the Diamondbacks, Rockies, and Salt River Pima–Maricopa Indian Community. A series of 43 interpretive signs include team and tribal information, historical facts, legends, and cultural events. 

“[The] designs really support the most interactive and fan-friendly environment in all of Major League Spring Training facilities," said Derrick Hall, President and CEO of the Arizona Diamondback. "The Indian community and the teams are represented in a way that can only be Salt River Fields at Talking Stick.”

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